Get Well Soup

Heinz are very up on their social media it seems - not only do they have a Facebook page for their Baked Beanz, as mentioned in my last post, but they have one for their tinned soups as well. Usually it's fairly mundane stuff that they post on the page, trying to drum up interest in products that are available all year round (one discussion topic they started recently was "What do you like to dunk in your soup the most - bread, or toast?". The replies were thrilling, as you can imagine.) But at the moment they're being a bit innovative, and jumping on the fact that at this time of year pretty much everyone knows someone who has a cold (or worse), you can currently buy a tin of either tomato or chicken soup (arguably the most comforting of flavours) with a personalised label saying "Get Well Soon, ... ", delivered directly to the door of your loved one. Admittedly it will set you back £3.99 (the RRP of a standard can is 75p), but that includes P&P and a £1 donation to the children's charity Starlight, "to help fund Starlight Storytellers, who spend time and read stories with poorly children in UK hospitals to make them feel better". 

Here's the link to the page.

And if you don't want to part with your hard-earned cash for a good cause/marketing gimmick, you can post a 'virtual tin' on a friend's Facebook page instead, which is what I suspect most people will opt for (if they bother at all). Souper.